There can be no doubt that the summer of 2012 was all about sport.
But 2013 is set to be the Summer of Music.
The floodgates have opened. The explosion of world class artist albums, tours and record-breaking ticket sales (Capital's Summertime Ball with Vodafone at Wembley sold out in 2 hours!) all guarantee that, this summer, music will provide the emotional charge that sport delivered last year.
Check out the big upcoming music events of the summer.
Why you NEED to get involved
For your clients
At Global we are passionate about music. And what's more a music environment is great for your clients' brand too. Radio is a proven mood enhancer, driving both happiness and energy levels resulting in 30% higher engagement levels with your ads.
So whether you're targeting consumers in the kitchen, in the car, in the garden or even out and about via mobile, a "75% share of ear" means it is radio that will deliver the Summer of Music for your audience.
We've pulled together a host of great opportunities from tactical airtime packages, S&P ideas and of course bespoke content solutions, so get in touch with your Global Radio contact now to find out how you can best activate our weekly audience of 23 million*.
When you book a Summer of Music initiative you'll be in with a chance of winning some great summer experiences such as a VIP trip to Benicassim.
We'll also be hosting a series of exclusive 'Sundowner Sessions' on Global's amazing roof terrace — as well as giving you access to the most sought after gigs of the summer.
Remember to check our events calendar above each week for the latest on these.
So, after enduring what seems like an endless winter, here's to the Summer of Music!*Source: RAB Media and the Mood of the Nation, Rajar.